Expert SEO for local trades

Realo is Ibrahim Agunpopo's agency. He built it for small home service businesses that do excellent work and still lose the call to a competitor who simply shows up first.

Ibrahim Agunpopo, founder of Realo

Why Ibrahim started Realo

Ibrahim has spent more than five years in SEO and content, working across agencies and in-house teams in several countries. He has turned complex software, cloud and IT topics into pages that rank and win business. Realo applies that same discipline to the trades.

It's a familiar pattern in local search. The plumber with fifty five-star reviews sits on page two, while a national lead-gen site takes the call. Big companies pay agencies to fix that. Small ones rarely get the chance. Realo brings the same methods to the businesses that need them most, at prices a local company can justify.

Realo at a glance

  • Founded and led by Ibrahim Agunpopo
  • Home service businesses across the United States
  • SEO, local SEO, GEO and AEO under one roof
  • A 100-point audit built for contractor websites

Ibrahim's track record

Results from his earlier work with B2B technology brands. The methods are the ones Realo now uses for home service businesses.

1,118%

Increase in organic traffic in a single quarter after a structured content overhaul at Brainsource.Network.

9,800+

Qualified engagements from rebrand copy campaigns.

40%+

Consistent open rates on direct-response email copy.

Plus end-to-end editorial strategy, technical case studies and landing pages for more than 10 B2B technology clients at the same time. See Ibrahim on LinkedIn.

Why we focus on home services

Someone with a burst pipe searches differently from someone buying shoes. They want a nearby company their neighbors trust. Our audit checks for exactly those signals, so every finding fits a contractor's site.

White two-story house with a wraparound front porch

Trades we work with

  • Plumbers and drain cleaners
  • Electricians: panels, rewiring, EV chargers
  • HVAC: heating, cooling and air quality
  • Remodelers: kitchens, baths and additions
  • Roofers: replacements, storm repairs and inspections
  • Pest control: recurring plans, termites and rodents

How we work

Four rules every client gets, from the free audit onward.

The expert does the work

Ibrahim plans and checks every piece of work. You never get passed to a junior or an account manager.

Prices you can see

Every service has a published price range, and we confirm the exact figure in writing before any work starts.

Month to month

No long contracts. Monthly care continues only while it's earning its place.

Reports you can check

We list every change we make and re-run the same 100-point audit, so progress is measured, not described.

See what Google and ChatGPT see

Send us your website. You get a report with your SEO, GEO and AEO scores and the problems to fix first.

Free, with no obligation. The report is yours to keep.